Promoting Your Collection: Merchandizing and More

Friday, November 3, 2017 - 10:00am to 11:30am

Webinar presented by Kathy Dempsey

Collections are the mainstays of libraries. After spending lots of money and time curating, processing, and making them available, you may think the work is done. But there’s one more vital step—promoting them! This final webinar of your series will help you go beyond basic book displays and posters. You’ll hear about using book talks and shelf-talkers, and will learn ways to publicize your collections outside of your buildings. This webinar will focus most on merchandising—what it really is, and how to do it effectively enough to boost your circulation. It will feature many colorful photos of great signage and merchandising from libraries around the world to get your creative ideas flowing.

Part 5 of a 5-Part Collection Development Webinar Series

Sponsored by IFLS, MCLS, NFLS, NWLS, OWLS, SCLS, SEWI, SWLS, WLS, WRLS, WVLS

 

Total Contact Hours: 

1.5

Tech Contact Hours: 

0
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