Email Marketing for Libraries

Miki Wolfe
Monday, March 16, 2015 - 1:00pm to 2:00pm

Webinar with Miki Wolfe

In today's connected world, libraries need to reach out ot patrons beyond those that visit the physical place. Email marketing is a great way to reach a larger potential patron base, and advertise your programs and services. This webinar will provide an overview of the commonly used email programs, and ideas to boost your email numbers and response rates.

Learning Objectives

  • Identify the benefits of email marketing.
  • Explore common email marketing tools.
  • Learn best practices to increase subscriptions and response rates.

Miki Wolfe is a reference librarian serving the community of Sharon, Massachusetts. She focuses on ways to shrink the digital divide, and making technologies accessible to anyone and everyone. A native New Englander, Miki spent a decade in Florida before returning to the snow and her beloved Patriots.

This webinar will be recorded.

Total Contact Hours: 

1

Tech Contact Hours: 

1
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